In a small town, good customer service with a personal touch and knowedgeable staff can make a big difference. I am a U.S. cellular customer, specifically at Corky Cornwell's store. And while all the staff are great, Brandon Cornwell sold me my first phone and whether it is a technical question or plan details or what works best, Brandon is the go to guy. He takes time with every single customer and will still answer questions a year later.
That store delivers to their customers with that local touch which is genuine from all staff, not just Brandon.
While I was very happy with Sprint, U.S. Cellular's coverage locally even in old buildings, and the above reasons made me switch.
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